In the busiest mall of the country I placed a kiosk to produce and sell concrete souvenirs.
At the moment the future of the mall is a prominent discussed item.
I placed this kiosk in memory of the opening of the mall in 1972.
The mall was build after an initiative of a big concrete company, and when it was opened, several raditional Utrecht shops which moved there where advertising in an oldfashioned kitch style. I am alluding to the indifference between modernism and tradition which led the pioneers of Hoog Cathatrijne.
Performance and intervention in public space / September 2009
groupshow: “JUST WHAT IS IT THAT MAKES THAT THING SO DIFFERENT, SO APPEALING?”